![]() When customers feel "pressured" to buy a car, it originates from techniques that car dealers have been practicing for decades. These articles outline the car salesman's sales tricks, strategies and methods. |
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The K.I.S.S. Method Car dealers may use many types of sales strategies to control their customers and the most common is known as… |
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When customers buy vehicles they always say “You know… I wasn’t planning on buying a car today…I just came to… |
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"I will be back" are four words that salespeople hate to hear. When a customer says "I will be back",… |
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The Back-End What customers don't know won't hurt them. The price, trade-in value and interest rate are all printed on the sales… |
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In the past fifteen years customer satisfaction has heavily influenced the new car retail market. "C.S.I." stands for "Customer Satisfaction… |
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Control Successful salespeople have control of their customers. They control their customers by leading them though a system (salesmen’s seven steps)… |
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Commitment The "commitment" step is the keystone to the negotiation process. Simply put, at most dealerships the salesperson’s main job is to… |
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If you have ever purchased a new car you probably recall the salesperson disappearing into the sales office to check… |
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The Back-End What customers don't know won't hurt them. The price, trade-in value and interest rate are all printed on the sales… |
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Internet Departments Car dealer’s internet and fleet departments have grown in size and profitability in the last ten years. Over seventy percent… |
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